Knowing Your Users Creates Value for Your Business

Understanding the needs and motivations of your users is an important component of your business strategy. Bringing in a User Experience expert will reduce risk, friction, and guesswork from any project. You might be considering a partnership with a UX professional because...

  • There is disagreement over the direction of a project

  • Your organization is trying something new---and change can be unsettling

  • The performance of your website or online application is not optimal

  • Your team desires to learn more about setting product goals and measuring progress

  • You are a start-up and you want to understand your market opportunities from Day 1

Or simply because listening to your users is the right thing to do.

edited.jpg

Assessment

  • Stakeholder Interviews

  • Measurement Plans

  • Heuristic Evaluation

goals & Measurement

  • KPI Definition & Success Criteria

  • Benchmarking

edited.jpg

discovery & Testing

  • User Interviews

  • Contextual Inquiry

  • Surveys

  • Card Sorting

  • Usability Testing

  • Click-map Testing